Burger King Gets Grilled for ‘Women Belong in the Kitchen’ Tweet Supporting Female Chefs – Adweek

Burger King had intended to turn a sexist trope on its head through a new campaign supporting female chefs, but the reaction to the brand’s provocative campaign for International Women’s Day has been mixed, to say the least.

@griner david.griner@adweek.com David Griner is creative and innovation editor at Adweek and host of Adweek’s podcast, “Yeah, That’s Probably an Ad.”